The Citi Custom Cash℠ Card is a credit card designed for individuals who want flexibility and rewards that align with their spending habits. Unlike traditional cash-back cards with fixed categories, the Citi Custom Cash Card adapts to how you spend, offering a unique opportunity to earn significant rewards in your top spending category each billing cycle. In this comprehensive guide, we’ll explore the key features, benefits, and application process for the Citi Custom Cash℠ Card.
Key Features and Benefits
1. Automatic 5% Cash Back on Your Top Spending Category One of the standout features of the Citi Custom Cash Card is its ability to automatically adjust to your spending habits. Each billing cycle, you’ll earn 5% cash back on your highest eligible spending category, up to the first $500 spent. This feature is perfect for those whose spending varies from month to month, as it ensures that you’re always maximizing your rewards without having to track rotating categories or activate offers.
Eligible categories for the 5% cash back include:
- Restaurants
- Gas stations
- Grocery stores
- Select travel
- Select streaming services
- Drugstores
- Home improvement stores
- Fitness clubs
- Live entertainment
After spending $500 in your top category, you’ll continue to earn 1% cash back on all other purchases. Additionally, all other purchases outside of your top category also earn 1% cash back.
2. No Annual Fee The Citi Custom Cash Card comes with no annual fee, making it an attractive option for those who want to maximize rewards without the burden of yearly costs. This feature adds to the card’s value proposition, allowing you to keep more of your earned cash back.
3. Introductory APR Offer Citi often offers an introductory 0% APR on purchases and balance transfers for the first 15 months from account opening. After the intro period, a variable APR will apply based on your creditworthiness. This introductory APR offer can be particularly beneficial if you’re planning a big purchase or want to consolidate existing debt onto one card with no interest for over a year.
4. Flexible Redemption Options Cash back earned with the Citi Custom Cash Card is provided in the form of Citi ThankYou® Points, which can be redeemed in several ways:
- Statement credits: Use your points to reduce your credit card balance.
- Direct deposit: Transfer your points into your linked bank account.
- Travel: Book flights, hotels, and more through the Citi ThankYou® Travel Center.
- Gift cards: Redeem points for gift cards to popular retailers and restaurants.
- Shop with points: Use your points to pay for purchases at participating merchants.
This flexibility allows you to choose the redemption option that best suits your needs.
5. Security and Protection Features The Citi Custom Cash Card offers several security and protection features, including:
- $0 Liability on Unauthorized Charges: You won’t be held responsible for unauthorized transactions made with your card.
- Fraud Early Warning: Get alerts if unusual activity is detected on your account.
- Identity Theft Solutions: Assistance is available if you suspect identity theft.
- Citi Entertainment®: Access to purchase tickets to thousands of events, including concerts, sporting events, and dining experiences.
How to Apply for the Citi Custom Cash℠ Card
Applying for the Citi Custom Cash Card is a straightforward process that can be completed online in just a few minutes. Here’s how you can apply:
Step 1: Check Your Credit Score Before applying for the Citi Custom Cash Card, it’s a good idea to check your credit score. The card is generally aimed at those with good to excellent credit (typically a FICO score of 670 or higher). Knowing your credit score can help you gauge your likelihood of approval.
Step 2: Visit the Citi Website Navigate to the official Citi website. You can find detailed information about the Citi Custom Cash Card on Citi’s credit card page. Review the card’s terms, including the interest rates, fees, and rewards structure, to ensure it meets your financial needs.
Step 3: Fill Out the Application Click on the “Apply Now” button to begin the application process. You’ll be asked to provide personal information, including your:
- Name
- Address
- Social Security number
- Date of birth
- Employment status
- Income information
Make sure all information is accurate and up-to-date, as this will be used to determine your eligibility for the card.
Step 4: Review and Submit After entering your information, review your application for accuracy. Citi will provide you with the terms and conditions for the card, which you should read thoroughly before submitting. Once you’re ready, submit your application.
Step 5: Instant Approval or Further Review In many cases, you’ll receive an instant decision on your application. If approved, Citi may provide you with your initial credit limit and APR. If your application requires further review, Citi will notify you of their decision within a few days.
Step 6: Receive Your Card If approved, you’ll receive your Citi Custom Cash Card by mail within 7-10 business days. Once you receive your card, activate it according to the instructions provided, and start earning rewards on your purchases.
Maximizing Your Rewards with the Citi Custom Cash Card
To make the most of the Citi Custom Cash Card, consider these strategies:
1. Plan Your Spending to Maximize 5% Cash Back Because the 5% cash back category is determined by your top spending category each billing cycle, plan your spending accordingly. For example, if you have a big home improvement project coming up, use your Citi Custom Cash Card for those purchases to earn 5% cash back. The following month, you might focus on dining out or travel to take advantage of the highest rewards.
2. Pair with Other Citi Cards If you have other Citi credit cards that earn ThankYou® Points, such as the Citi Premier℠ Card, consider combining your points for even greater value. Citi allows you to pool points from different cards, which can enhance your redemption options, especially for travel.
3. Take Advantage of the Introductory APR If you’re planning a large purchase or need to transfer a balance from another card, use the Citi Custom Cash Card’s introductory 0% APR offer. This can help you pay off your balance without accruing interest for the first 15 months, allowing you to manage your finances more effectively.
4. Monitor Your Spending Categories Keep an eye on your spending habits to ensure you’re consistently earning the most cash back possible. Review your spending patterns regularly and adjust your usage of the card based on where you anticipate spending the most in the upcoming month.
Conclusion
The Citi Custom Cash℠ Card is an excellent choice for individuals who want a card that adapts to their spending habits while offering significant rewards and flexibility. With no annual fee, a generous introductory APR offer, and customizable cash back rewards, this card is a strong contender in the cash-back credit card market. By understanding how to maximize its benefits and following the simple application process, you can start earning rewards tailored to your lifestyle in no time. Whether you’re dining out, shopping for groceries, or tackling home improvement projects, the Citi Custom Cash Card has you covered, providing a personalized approach to cash-back rewards that few other cards can match.
